OLIVIA NEWTON-JOHN: HOPELESSLY DEVOTED TO YOU
Everyone loves Olivia Newton-John, and we were honored to partner with Lifetime to create social videos for her biopic. We wanted to highlight her work as a philanthropist in addition to her more famous efforts in music and film. We had a very limited ability to use her music in our creative, and so we wanted to have one piece with a big impact, resulting in a fun sing along video. We also partnered with Trailer Park to create a video highlighting the timeline of events featured in the film.